Our WELT Not Your Brand!
Installation/Drawing
Vernissage 16 January | 18pm
The exhibition articulates both sculptural and graphic dimensions, presenting the recent development of Bruno Jamaica’s work.
The work unite these two languages – Sculpture and Drawing – in a mode of spatial occupation that, behind a relatively conventional setting, playfully defies conventions. The main piece is a large scale sculpture, made of digital black and white prints and elastic bands – stretched in situ, across the whole space of the exhibition room – resulting in a progressive occupation of the space of the Hotel25 by the vision and the body of the artist. The drawings and an installation are metaphoric shapes thinking about another world is possible without global destructive brands. Our natural world is more important than your brands that make you the person that you are and by consequence make the world less Humane. This installation of Bruno Jamaica is the first work after his experience lived in the recent Klima forum`09 in Copenhagen.